Bing Tracker User Guide

Bing is a search engine developed by Microsoft. Bing specialized searches for images, videos, shopping, news, maps, and other categories that helps merchants turn information into action, and merchants would be able to advertise to target audiences via Bing Ads based on the keywords input during searching information.

 

To track customers actions perform on your website, you are required to setup conversion tracker on your website.

 

Step 1: Create UET tag in Bing account

To Bing (Microsoft) Advertising panel > [Tools] > [UET tag]

mceclip0.png

 

[Create UET tag]

mceclip1.png

 

Fill in [UET tag name] based on your preference.

mceclip2.png

 

Select [Install the tag yourself]

mceclip3.png

[Copy tag]

mceclip4.png

 

 

Step 2: Set up tracker in SHOPLINE admin panel

To SHOPLINE admin panel > [Apps] > [App Store] > [Store Management] > [Custom Code] > [Use Now] > [Add Code]

mceclip0.png

 

Fill in info accordingly:

mceclip1.png

 

Code name: Fill in a title based on your preference

Code content: Fill in the content you copied earlier in your Bing Account

Scope of application: Select [PC and mobile]

Page trigger: Click [Edit] > Click [Select all] for both [Website page] and [Custom page] > [Save]

mceclip2.png

 

Insert position: Select [Top]

mceclip3.png

 

Click [Add] to save the settings.

 

 

Step 3: Add Checkout page's track code

 

Add another code > Fill in info accordingly:

mceclip1.png

 

Code name: Fill in a title based on your preference

Code content: Copy and paste below content

 

{{#if thankyou }}

  <script>

       window.uetq = window.uetq || [];

      window.uetq.push('event', '', {'revenue_value':{{ divide @root.thankyou.priceInfo.orderAmount 100 }} , 'currency': '{{ @root.storeInfo.currency }}'});

  </script>

{{/if}}

 

Scope of application: Select [PC and mobile]

Page trigger: Click [Edit] > Choose only [Checkout page] > [Save]

mceclip4.png

 

Insert position: Select [Bottom]

mceclip5.png

 

Click [Add] to save the settings.

 

 

Step 4: Add [UET Tag Helper] extension 

 Click here to add [UET Tag Helper] extension to your Google Chrome browser.

mceclip6.png

 

 

Step 5: Enable UET Tag Helper extension in your browser

In your Google Chrome Browser > Top right corner > Click puzzle icon > Select UET Tag Helper > Toggle on > Refresh the tab

mceclip7.png

 

 

Step 6: Confirm status

Repeat step 5, check if the settings working as per below:

mceclip5.png

 

 

Step 7: Test the tracker on your website

You may now enter your website and place an order > On [Thank you] page, repeat step 5 to open UET Tag Helper, check if the data displayed below 

 

For example: The amount display in [Variable revenue] column should follow the order amount

mceclip6.png

 

Have more questions? Submit a request

Comments